Future-Proof Your Success With a Legacy Story

Discover how to leverage the unique value only you can bring.

“When you show up as yourself in business, with a controlled narrative, success is utterly satisfying ”

— Alana Moyes

A women sits on a Malawian woven chair, with a high back. She has her arms and legs crossed and her chin is resting on the palm of her right hand. She's wearing a black caftan with bright pink and yellow embroidery on the collar.

Hi, I’m Alana

Founder of      

The best kind of success is sustainable and healthy. Grinding away at an external life doesn’t work because somewhere along the way you lose connection with yourself. Which is totally counter intuitive because your unique value is what got you here in the first place.

I support women in leadership who are working hard to perform, stay visible, and hold it all together, while quietly feeling burnt out, boxed in, or unseen.

Through my 6-week Lead incubator, I help you remember who you are, and together we build a strategic legacy story that feels aligned and true.

This work blends business strategy, creative insight, and holistic awareness. It’s about creating success that feels like yours, not something you have to force, chase, or prove.

When you lead from a place of alignment, things shift. You stop striving and start showing up with ease and clarity. The story you tell becomes a foundation you can stand on, solid, real, and something no one else can copy or take from you.

Lead with purpose. Own your story. Let success feel like you.

You’ve come to the right place if:

You’re great at what you do.
But feel a disconnect between who you are and how you show up in business.
That’s where I come in.
I know exactly how to unlock who you are. In a way that makes others want to listen.

Testimonials

Featured

Alana was crucial to the successful launch of our website. Her copy brought our vision to life but more importantly, she created a richness and sincerity in our ethos and branding. She has an innate ability to talk to the customer, down to the more subtle aspects of tone and emotion and can easily immerse herself in any industry.

-Kerry White, owner Skallywags

“Alana has brought out the BEST version of my voice, personality, and brand through powerful writing and guidance in website design and style. She supported me in communicating my offering more clearly to the markets I can best serve. I am confident that sales would NOT have been close to this good without her support!”

— Daria Malin, Boost Coaching

“I have worked with Alana for over 10 years on everything ranging from research, concept development, strategy, training programs and brand work. She is exceptional and always delivers against the brief. She is consumer and customer centric and always delivers on time. highly recommended.”

— Melissa Kuen, Nike EMEA Brand Director

 

Let’s unlock the story that becomes your legacy

First, we reconnect you with your purpose and values. Then, we inject that into your business narrative so it reflects the true, powerful leader you’ve become.